My house hasn’t sold for 6 months plus. What strategies can I employ to get it sold?
First – Look at your house and the other houses in your price range. You may be being unrealistic. This market is not the same as a few years ago. Second, consider the condition of your property, both inside and out. Take an objective look at the curb appeal. Is there clutter around the house? Are the kitchen counters overflowing with appliances? Get rid of all the clutter for a clean appealing look. You may be fond of the orange carpet and lime green walls, but such extremes in color and design turn off the vast majority of buyers. Next, take a look at your location. No, you can’t change your location but taking an objective look can help you price accordingly. *In this market, proper staging & de-cluttering can be time and money well spent. Hire a professional if you need assistance. You want that “wow factor” the moment a buyer walks in the front door. Remember, you only have one opportunity to make a first impression.
Then ask yourself whether your home is being marketed properly. Is your real estate sales agent using all the tools available to them? Do you have multiple photos online & not just the front of the home? Do you have a quality virtual tour? If you have a fantastic kitchen & bath, are the photos on the internet? Remember, kitchens and baths sell homes!
Today’s buyers are savvier and they are using the internet to start their search. When I market a home I get the home on approximately 25 different high traffic real estate websites & add 12 – 24 professional quality photos. At a minimum your sales agent should have your home on zillow.com, frontdoor.com, trulia.com and realtor.com just to name a few.

